SELFNATION was an award-winning fash-tech company producing tailor-made jeans and chinos for the DACH and UK market. With its AI powered pattern generation technology and fully automated production facilities, SELFNATION set new standards in ecological and customer-centric fashion fabrication.

After having sustainably produced and shipped perfectly fitting trousers to more than 15k customers, SELFNATION joined forces with TailorStore from Sweden in 2020 and stopped its own operations.

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